Since 1991, I have conducted more than 10,000 one-on-one coaching sessions with salespeople to help them reach their next level of excellence in new home sales.  My individual coaching provides the missing piece of their sales training that generic sales training is unable to provide.  It sharpens their skills and their mental game at the same time.  This training format offers additional benefits in today’s market, where attitude, perspective and self-confidence are as important as skill.

Benefits include:

  • Individual Focus. The salesperson is the client, and I am their personal consultant.  In preparation for our meeting, salespeople create an agenda for addressing their greatest challenges – the hurdles they must overcome to be more successful.  The ultimate goal is to increase their conversion rate.
  • Confidence for Selling in Today’s Market. In addition to time-tested sales techniques, we focus on specific skills and attitudes for selling in challenging conditions.  Salespeople will sell more homes from a greater position of strength.
  • Overcoming Objections. We address specific objections each salesperson faces at their community.
  • The experience I have gained from coaching full time for so many years with so many salespeople, in addition to my own personal success in new home sales and management, along with the books I have written, give me a special credibility with rookies and veterans alike.

The potential return on investment for my service is extremely high, since I provide a type of training that goes deeper than other sales training.  The most noticeable differences that my training produces are a higher level of confidence and higher conversion rates.  I also assist managers in refining their coaching skills.

You can contact him at or at 703-283-3902, or by filling out the “Get in touch” section below.